In this material:

How to open a legal consultation office from scratch? It's not as difficult as it seems at first glance. You can start in this business without any investments, from scratch. This explains the presence of a large number of small businesses that provide legal services to the population on a paid basis. Let's look at how to do this and what difficulties you will encounter.

Starting a business

Open legal business starting from scratch is possible in the absence of appropriate education. There is no need to have a diploma from any university that trains lawyers in order to provide legal services to the population on a paid basis. If you are literate in the field of law, you have encountered this more than once, you had to conduct own practice, then you can do it for money and without a diploma.

It so happens that people who have encountered some life situations, asking for a solution complex issues to court. Taking Active participation in a trial, delving into the intricacies of the current legislation, such people may come to the conclusion that they understand it no worse than qualified lawyers.

For example, if a person went through a difficult divorce process on his own or with a lawyer, and used the acquired skills to help acquaintances and friends who found themselves in a similar situation, then he can help others in this matter. It is practice that makes a truly qualified lawyer, and not diplomas of different colors and shapes.

And if there is no such experience, then this is not a reason to give up on this project. There will always be those people who have both diplomas and some experience. Moreover, they are ready to work for hire honestly and conscientiously. Not everyone believes that individual entrepreneurship is simple and accessible to everyone. As strange as it may sound, there are also many legal scholars for whom the idea of ​​starting their own business is not even in the realm of their dreams.

You need to choose a specialization. The legal services market is saturated precisely because of the accessibility of this project. It is difficult to compete successfully in all areas of law. Select one or more directions. If you have experience, as stated above, in divorce proceedings, it is necessary to specialize in it.

The only thing you can’t handle without a diploma and a lawyer’s license is criminal cases. Only criminal proceedings require appropriate education and qualifications.

What needs to be done to open

How to open a legal consultation? The process of starting a legal consulting business is made easier not only by the absence of the need to have an education. Everything you need for it is in any office, which is easy to rent. This includes a desk or computer desk, office chairs and armchairs. All you need to do is bring your computer or laptop, cell phone, printer combined with scanner, and paper and stationery. After this, all that remains is to order a sign on the office door with the inscription “Legal consultation”.

But before you open such an office, you need to register as an individual entrepreneur. If you do not work anywhere, register as unemployed at the Employment Center and go through simple procedure to apply for a subsidy to start your own business, prepare a business plan. The state supports unemployed people starting their own business. The minimum amount of subsidies is from 25 thousand rubles. This is enough to buy a laptop and a printer.

If you are going to hire staff, then you can provide that each hired employee already has his own laptop. It’s rare to see a lawyer or a university graduate who doesn’t have his own laptop. Otherwise, you will have to include costs in the business plan and increase the amount of the required subsidy. You can see a sample of how to prepare a business plan in Appendix No. 1.

Refusal to receive a subsidy is not a reason for frustration. Purchase several devices on credit or in installments. If you have any funds for the initial start, purchase used laptops. They will cost 8 thousand rubles each. Thus, to open an office with 3-4 jobs you will have to spend about 30 thousand rubles.

This is the minimum set, but there are also small legal advice businesses that operate without an office at all, using rooms in business centers for meetings with clients. This approach requires good self-confidence in yourself and your professional opportunities. This makes some sense.

An enterprise located in an office with a sign displayed at the entrance can itself attract some customers. But the rent for such offices is high, and all such places are already occupied. Renting premises in a multi-storey business center does not provide such advantages. You will still have to get involved in the active promotion of the services provided, encouraging potential clients to make at least one call. But where to receive this call - at home or in the office - makes no difference. Just make sure that when answering a call, the background for the client is not a child’s scream or cry, a dog barking or a cat meowing.

What difficulties await

The main difficulties that you will definitely have to face when opening a legal business are the following:

• very high competition;
• it is very difficult to provide an enterprise with a permanent and solvent clientele;
• staff dishonesty.

Many citizens consider themselves consummate lawyers, and therefore consider it necessary to work in this niche. And since it is impossible to find law firms for everyone, the remaining applicants open their own consultations. Add to this a very low start in this business, and you get a formula of high competition that does not decrease.

This leads to the next difficulty - it is very difficult to find clients. Those that come across either offer to take on hopeless cases that other lawyers have refused, or do not have enough money to pay the required cost for such cases. Don't rush to give up on such things. Perhaps they are the ticket to the Olympus of the legal business. If a rumor spreads in the city that a new office has opened that provides services to the poor at half price and takes on hopeless cases and successfully wins them, there will be no end to clients and the staff will have to be increased. Take note of this.

They learn about the dishonesty of employees when they leave the office, taking with them a dozen regular good clients.

To prevent such developments, the business owner needs to independently search for clients and establish relationships with them.

The client must understand that he is addressing the manager, and his employee is only helping in this matter by performing routine work.

But the employee must also understand that clients do not come to him on their own, that this process is complex, labor-intensive, and requires certain investments and developments. And if their office leaves, he will have to independently resolve this issue, which will be more complicated than the process of providing services itself.

How best to promote services

Having a sign does not mean a stream of customers, and a newspaper ad will not improve the situation. This already worked poorly 10 years ago, and now it is completely ineffective. Focus your efforts on the following:

• creation of a legal advice website;
• regular publication of valuable legal advice on it;
• duplicating publications on the company’s social network page;
• recruitment of subscribers through contextual and targeted advertising;
• creating a legal literacy newsletter for subscribers;
• conducting online seminars and consultations;
• cold calls to potential clients.

Such promotion must contain a business plan for the project, and it will have to be done before opening a legal consultation in order to get off to a successful start.

Order a business plan

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Before we begin

The market for legal services is very wide, there are a lot of directions. Before registration starts entrepreneurial activity you need to choose the type of activity. A start-up company is unlikely to be able to cover the entire spectrum of legal activities. There is no consensus among lawyers regarding the choice of the number of services provided. Some believe that newcomers should not spread themselves thin; it is advisable to acquire a reputation in one or several areas and only after achieving certain success expand the range of services. But there is an opinion that it is also extremely difficult to compete with more experienced companies in a certain way, and it is advisable for a young company to choose versatility.

You can provide services in traditional areas: legal assistance to small and big business, legal services individuals, debt collection, activities in the registration of intellectual property.

With the development of technology and entrepreneurship, new types of legal services are emerging. Very promising direction is to provide legal assistance to entrepreneurs engaged in e-commerce. Also, services for appealing decisions of law enforcement agencies, registration and legal services, construction law and many others are in great demand.

Find out which services are in highest demand in your city. Chat with future competitors, analyze in which areas the niche is occupied. Before opening a law practice, try to find at least a few potential clients. It is important to draw up a competent and as detailed business plan as possible and try to predict all possible risks.

Main risks

Lawyers specializing in criminal law face the greatest risk. The need to deal with criminals is always associated with a certain danger.

Choosing one of the most profitable directions, you will face high competition. Experience and useful contacts are extremely important for successful legal practice. Even the most highly educated and talented newcomer will experience serious difficulties trying to find clients for a young company. Typically, experience is gained through government work or while working for another company.

Legislation is constantly changing. A lawyer is obliged to closely monitor the slightest changes, improve the level of skill and update the legal framework.

A very large proportion of people will expect to receive free advice. It is necessary to strictly adhere to financial plan. This is quite difficult, because you have to be in constant contact with other people's problems.

Even the most successful companies can lose all their customers because of one mistake. Confidentiality and working in a fully ethical manner is extremely important. Recruitment of employees must be carried out at the highest level.

“Step-by-step instructions on how to open a law firm”

Location

For a reputable and respectable company, an office in the city center, luxurious surroundings and other attributes that demonstrate success to clients are important. For start-up law firms, such things are not important. A small but decent office in a business center is enough for you. You can rent premises not in the central areas, but with convenient access. It is important that clients do not search for your office through confusing courtyards.

If you don’t have the funds to rent a room, offer clients meetings on their premises. You can position this as an additional service and concern for the clients’ time and money.

Equipment

To operate a law firm, you need a standard set of office equipment. At first, you can get by with the minimum: furniture, computer, printer, copier and telephone.

If your business involves storing confidential documents, make sure you have a safe, security system, or security services.

In the future, as your staff and client base expand, you will purchase new equipment and offer additional services.

Personnel

The owner of a law firm must be successful businessman, it is not necessary for him to have a lawyer’s license. But, for the company's employees, high professionalism, experience and responsibility are necessary. The slightest mistake, dishonesty or failure to comply with confidentiality rules can forever destroy the company's reputation.

Experienced and competent lawyers in the chosen areas are needed. It doesn't matter which type of legal practice you choose. The professionalism and untarnished reputation of your employees is your most valuable asset. If you don’t have the opportunity to pay a high salary at the initial stage, offer a percentage of the company’s income. But, your subordinates should be interested in increasing the number of clients, providing quality services and increasing company income.

It is extremely important to hire a smart secretary who can answer calls and make appointments for clients. If you are starting with minimal starting capital, you can answer the calls yourself. During your absence from the office, a person working from home can perform the duties of a secretary. As the number of calls increases, you can rent a call center.

The work of a lawyer involves a huge amount of documents. Supporting specialists are needed to catalog and organize incoming documents. You may be able to find a secretary who can handle such responsibilities initially. But, do not forget about confidentiality. If the level of protection is insufficient and information leaks, you can harm your clients, which is unacceptable according to the rules of business ethics.

Documents and licenses

Registration and tax preparation for a law firm are critical. Failure to comply with all requirements will result in illegal services and all your activities will have no legal force.

Legal services can be provided by registering as an individual entrepreneur. But, in this area, the status of the company is important for many clients. The best option, ensuring seriousness and a minimum set of documents for registration, would be a company with limited liability.

The taxation scheme is simple - contributions to the state amount to 15% of net profit. In some cases the tax is 6%.

A higher legal education confirmed by a license is not necessary for all types of activities:

1. To organize a law office or college, you must pass a qualifying exam and take an oath.
2. To conduct notarial activities you also need to obtain the appropriate license.
3. To conduct private detective activities, you must obtain a special permit from the Russian Ministry of Internal Affairs.

Before registering, be sure to find out about innovations in legislation. The legal framework is regularly improved and, perhaps, new standards have been adopted at the time you start your activity.

Marketing

Prepare an attractive business proposal and organize a mailing to everyone you want to see among your clients. The largest potential clients should be approached with an offer of services in a personal conversation. Make useful contacts. It may be advisable to initially provide a few free services to people whose recommendations would be useful to your company.

One won case or useful consultation will help to gain more benefits for your company's image than expensive advertising in the press. Word of mouth and recommendations from grateful clients are the most effective way to achieve success.

Summary

Legal services are one of the highest paid and most sought after types of income. If you have decent start-up capital, invest the lion's share of your funds in attracting the best specialists. In this business, reputation, especially at the initial stage, is the main component of success - the slightest mistake can put an end to the prospect of development.

It is also possible to start an activity with small capital, but saving on employees is unacceptable. Creativity, responsibility and high professionalism will help you achieve success.

Nowadays, universities graduate a large number of lawyers. But there are not too many vacancies for lawyers on the labor market. In addition, low prices are usually offered wage, although the profession is considered prestigious.

Many lawyers who are tired of working for someone else are thinking about how to open a law firm. The costs of such a business are not very large, since we're talking about about the provision of services, so to speak, of an intellectual nature. Therefore, having your own law firm is a fairly attractive business for lawyers. The article will discuss opening a law firm when initial capital is limited and it is not possible to immediately open a large firm with many departments, employees and a wide range of services.

Any person, not necessarily a lawyer, can open such a company. Although, due to the specifics of the business, it will be easier for a person with a legal education to do this. A license is not required to open such a business (although lawyer status is required to provide services in the field of criminal proceedings).

The activity can be carried out either by an individual entrepreneur or by an organization. The best option would be a limited liability company. At least in the eyes of clients you will look more reputable than if you acted as an individual entrepreneur. If you are going to open a business together with another person, then even more so, you should open an LLC.

If you are planning a fairly broad business with rental premises, several employees, etc., then the best tax option is a simplified one with the object “income minus expenses” and a rate of 15%. If there are not so many expenses (for example, you have decided for now to provide services only in person and without renting premises), then you should choose a rate of 6%.

In the application for registration, OKVED 74.1 must be indicated as the main one: “Activities in the field of law...”.

Types of services in demand

It is not enough to simply open a company and start providing all legal services in a row. First, you need to clearly outline all the types of services that you will provide. You need to have a good idea of ​​who your client is. The company's development strategy depends on this.

At the same time, you need to focus on what is profitable and what you can do especially well. Moreover, if you decide to act alone for now, then all the more you should not be torn between different types services. The list of services needs to be expanded gradually.

Typically, all law firms provide services for registration of individual entrepreneurs and organizations, their re-registration and liquidation. There are even companies that specialize in this. This service is quite in demand; no special qualifications are required to provide it. But we do not recommend that you focus on this type of service, since the competition is very tough. Let registration services be just one type of service.

Drawing up documents and representing interests in court is also a popular and widespread service. It can be emphasized by those who act alone. Gradually, by winning cases, you can earn a name for yourself.

In this article we will try to answer the main questions that concern those who are just about to start their own business. We know how difficult and risky this is, and we present to your attention step-by-step algorithm, following which you will hit fewer bumps at the beginning of your entrepreneurial journey:

Step 1. Market analysis and determination of specialization

Choosing a practice profile, i.e. The choice of specialization is a question that is best decided on at the preliminary planning stage. The specificity of the professional services business is that only narrow specialists are valued here, and the “general profile” inspires less confidence in a potential client. Based on this, at the very beginning of your practice, we recommend deciding on a specialization.

What types of specializations are there?

Based on our experience, as well as the experience of our Partners, you can take 2 main paths in order to decide on your specialization.

1. By type of clients- servicing individuals or legal entities. The simplest type of specialization that allows you to split clients into 2 large groups and abandon one in favor of the other.
2. By area of ​​law- criminal, civil, tax, customs, etc. A narrower division, from a professional point of view. You can also combine and deal, for example, with bankruptcy of individuals only.

How to choose a specialization and not make a mistake?

There is no universal answer to the question of how to choose an activity profile. But there are at least three approaches to this problem, each of which is effective in its own way. Decide which parameter will be the main one for you:

1. Competition.
   Choose a niche with the lowest competition. To do this, of course, you will first have to evaluate the supply market in your region.
2. Practical experience.
   Already have practical experience in handling cases in court? Choose an area of ​​law in which you can show a potential client a case study of successful cases today.
3. Personal preferences.
   Focus on the area of ​​law that interests you most. Yes, you can simply choose an area that is close to you, interesting, and in which you really want to develop and work. Personal attitude towards work - important indicator for client.

The main difficulty in choosing a specialization in the field of professional services is that it is impossible to fully “probe” the audience by offering them a tasting or test drive of services in order to understand which area is most in demand. You must understand that, one way or another, you will have to take a risk, and time will tell how justified it will be.

Opening your own company is the desire of many experienced lawyers. But they ask questions: “How to open a law firm from scratch?” or “How to attract clients?” Despite a higher legal education and great zeal, for this you still need to have a certain knowledge of the fundamental rules, the observance of which will help you achieve your goal. How to start your own legal business from scratch?

Opening your own business in the legal field entails many advantages, but, as in any business, unfortunately, you cannot do without disadvantages.

The following advantages should be noted in having your own business:

• • Absence of the boss. You are the head of your own company, which means you are free to make your own decisions.
  • Profitability will depend on you, the entrepreneur, earnings can be impressive or quite low.
  • Flexible schedule. In the future, having hired staff, you will be able not to work at all, but only manage your employees.
  • As the founder of the company, you will receive the greatest profit, unlike an ordinary employee.

Having your own business is prestigious.

Minuses:

• Risk. If you choose the wrong business strategy, your business may fail, in which case financial problems cannot be avoided. Take this issue seriously.
• At the starting stage, a lot of investment, effort and time will be required.
• No matter how trivial it may sound, business is always stressful, be prepared for the fact that most likely not everything will work out with ease.

If the waste of effort and risk do not frighten you, then you can move on to those aspects that will reveal in detail the topic of how to open a legal consultation.

How to open a law firm from scratch - instructions

Registration, permits, documents

Let's take a closer look at the question of how to open a law firm from scratch. In order to open your own law firm, you do not need to receive the appropriate education; it can be opened by an individual or legal entity.

However, you must register with the proper government tax authority and choose a form of taxation in order to operate legally.

The company can be registered on Individual entrepreneur or as an LLC for several individuals.

It is better to design the taxation system according to the scheme “subtract expenses from income.” A convenient option is the simplified tax system with a rate of 15% - it is more profitable.

How to open a law firm with the necessary permits? The answer is quite simple. It turns out, as it says current legislature– special permits and licenses are not required to open a private law firm.

The following documents will be required:

• Passport, its photocopies.
• Confirmation of payment of state duty.
• Application for registration of an individual entrepreneur or LLC.
• Selection of type of activity according to OKVED codes.

Important! As soon as you receive a certificate of registration, immediately begin developing a business strategy and promoting your company.

Selection of premises and equipment

An important task when opening a law firm is the choice of premises. The best option for the location of your office would be the city center, because the infrastructure is better there, and it will be more convenient for the client to get to and find you.

It would be nice if your office is located on the ground floor and on the street side, for the same reason listed above.

You also need to take care of the availability of the necessary equipment.

It is best to decorate the premises in the form of an office. To do this, you will need to purchase special furniture (chairs, tables, convenient lockers, etc.) and computer equipment (computer or laptop, printer, scanner, etc.), and you also need to take care of office supplies (paper, pencils, pens, etc. .).

Prepare for the fact that several clients may come to you at once; arrange items in the space for them as comfortable and convenient as possible.

Recruitment

For the first time, it is better to start the activity of a law firm together with a partner and not hire employees.

Over time, when the business rises and develops, you can think about hiring additional staff.

It is necessary to hire: three qualified workers who will work with all kinds of services; courier Financial issues can be resolved with the help of a visiting accountant.

Attention! When recruiting your professional staff, you need to use labor exchanges, submit advertisements in newspapers and relevant Internet resources.

There will be many candidates, they can be both yesterday’s students and experienced professionals. Naturally, it will be preferable to use the services of the latter, but it’s up to you to decide.

As your business expands, you may need staff.

Approximate composition of a mid-level law firm:

1. highly qualified lawyer;
2. legal consultant;
3. lawyer working with individuals;
4. lawyer for working with legal entities;
5. legal assistant;
6. secretary assistant;
7. accountant.

Business process organization

How to promote a law firm? First of all, you need to decide on the specialization of the law firm, and also take care of the quality of the services provided.

To do this, you need to create your own corporate style, an appropriate image, and maintain a good reputation. All this will further determine the success of your business.

It is necessary to start with providing a small number of legal services, and as your business expands, increase the range of services provided.

After all, it will be very difficult both to open a law firm from scratch and to control it.

It is also necessary to identify the main audience of the clientele, and based on this, organize the work process.

For example, if you are going to provide services in solving business problems, then the best option there will be an organization labor activity from 8:00–19:00, so that it is not difficult for the client to establish contact with you during his work day.

A good option would be if one employee from your staff works on duty on weekends at least until noon.

Business strategy

Organizing a law firm business plan, as well as opening a law firm from scratch, is not an easy task.

Research the market in detail in this area, carefully study your competitors, identify their advantages and disadvantages. This will help you make fewer mistakes in organizing your business plan.

Develop an acceptable pricing policy, this is especially important at the initial stage.

Promising directions at the moment:

• Legal support in the field of real estate and construction.
• Support for migrants. For example, assistance in settling, obtaining citizenship, etc.
• Control of financial and economic activities of companies.
• Protests related to illegal activities law enforcement.

Search for clients

Aspects when looking for clients:

1. Use the Internet. First of all, take care of creating a company website, it is advisable to hire a specialist, fortunately there are enough of them on the Internet, so there should not be any problems with this.
   Advertising can be placed on various websites and mobile applications.
2. Traditional methods of information dissemination. These are: leaflets, word of mouth, organization of exhibitions, seminars and conferences.
   It would be a good idea to submit an advertisement in the newspaper, where you briefly tell about the services you provide, the location of the company, and prices.
   Placing signs on the streets will also be effective; you can fork out for advertising on television.

Attention! For better results in searching for clients, you need to use the services of a qualified specialist – a PR manager.

How can you guarantee that a lawyer will get clients?

The most difficult stage for all organizations is the start-up, and a law firm is no exception. Money invested in advertising and marketing may not always return as ready-made clients. Thus, money can be wasted. And when there are already few of them, this creates additional problems and increases the company’s expenses.

However, there is one solution that will ensure that the money invested generates ready customers. Currently, due to the globalization of the Internet, clients are looking for lawyers there. But how can you get clients without spending extra money? It’s very simple - for this there are special intermediary firms that can provide you with clients.

Attention! If you want to pay only for leads and don’t want to waste money, then you can start working with companies that provide lead generation. This is by no means the main source of clients, but it is a constant one. Especially useful at the initial stage. Click on the banner above and read the terms and conditions.

Costs and profits

Approximate start-up costs:

Profit will depend primarily on the number of clients and the quality of the services you provide.

The average cost of providing legal services in Moscow is:

• oral consultation – 1000-2000 thousand rubles/hour;
• written one-time consultation on legal issues – 3,000 rubles;
• registration of a person as an individual entrepreneur not including state registration. duties - 4500 rubles;
• LLC registration without state duty – 1100 rubles;
• writing a statement of claim – 9,000 rubles;
• liquidation legal entity– 60,000 rub.;
• representation of interests in court – 40,000 rubles.

Let’s say that in 30 days four of your employees served 20 clients, the approximate price of the service is 10 thousand rubles, if everything is organized correctly, then With the previously assigned range of services, we get the following numbers:

4*20*10000=800000 rubles

The tax amount is 20%, which means:

800000*0.2=116000 rubles

By simple calculations we find out the net profit:

800000.0 – 119000.0 – 315000.0= 369000.0 rub.

At the first stage, getting a large number of clients is a rare occurrence, but with the right approach, after a few months it becomes quite achievable.

As a result, in a successful scenario, payback is achieved in 1-3 months.

Opening your own law office is quite a risky business that requires a lot of effort, but with a skillful approach it can bring significant profits.